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This blog has more or less languished over the past couple years.  I never really got into the daily blogging rhythm, so there’s not much here to speak of.  That said, I’ve obtained a lot of experience and learned a lot over the past 2 years at my current job.  I figure I might as well try to blog about it since it could prove useful to someone else.  And, if not, it will at least be a way for me to supplement my horrible memory.

So, a bit of history.  Over the past (almost) 2 years, I’ve worked for Litmus Media as a ruby developer.  We are a web company specializing in click fraud protection.  We were acquired by Think Partnership about the time I came onboard and not much has changed.  I was brought on to write an web-based advertising platform that would allow advertisers to create marketing campaigns to be distributed through our click-protected network.  The platform is called DirectAds and includes a web UI, XML service (for serving the ads) and click processor. 

I choose the Ruby on Rails framework for various reasons.  The biggest reason was that I was tired of my current tools (perl, PHP, and tons of scattered libraries) and Rails looked like it was sizing up to be a great framework.  Plus, ruby just looked so sexy - how could I deny it?  So, 2 years later I can’t complain at all.  Although, like I mentioned, there were certainly hurdles to overcome when using this new, fancy-pants technology.  I plan to expand on my experiences in future posts.